SPARKASSE | CAMPAIGN
Influencers tend to show off their #inspiring and #amazing lifestyle on Instagram. But what they're really famous for are their not-so-subtle #productplacement fails.
To promote the Sparkassen app “KWITT”, we initiated a #funny social media campaign where our “Kwittfluencer” parodied the most famous influencers on his channel: full of super #authentic pics, #deepthoughts, and a great deal of irony.
Our Job: Concept & Execution