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IKEA | BRAND CAMPAIGN
Make home count

You go out to restaurants, on vacations, short trips

and business trips. To pre-school, school, university

or the office. You go to clubs, to concerts and cinemas. To the gym, yoga class, violin lessons, to a museum, the theatre or to the theme park. But most of your life is still spent at home. So why not make the place you spend most of your time, the place you love the most? 

 

This is our pitch-winning campaign for IKEA.
Their first full SEA brand campaign in 12 years.

Our Job: concept & execution

TBWA\Singapore 2019​

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PRINT
IKEA Print
IKEA Print
IKEA Print
OOH
IKEA Billboard
Highway billboard
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MRT station billboard
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Shopping mall billboard
IKEA OOH
IKEA OOH
IKEA OOH
Poster bus shelter
IKEA OOH
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Poster party area
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Poster airport
DIGITAL
IKEA Instagram story
IKEA Instagram story
IKEA Instagram story
IKEA Instagram story
IKEA Instagram story
Instagram stories
IKEA Instagram story
IKEA Instagram story
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Banner booking website
Banner shopping website
Digital OOH cinema
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Instagram postings
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Facebook postings
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Posting on Valentine's Day
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Programmatic banner foodpanda.com
Programmatic banner booking.com